DISCOVERY CHANNEL BROADCAST
For the Discovery Channel, we were tasked with taking existing characters developed
from a previous round of broadcast spots (two astronauts out in space who are the world’s
biggest fans of the world, much as Discovery Channel viewers are) and see what they
would have to say about a new spate of shows. Why would they like about “Dirty Jobs”?
What about “Man vs. Wild”?
Click on the large image below to view “Would You Rather.”
DISCOVERY CHANNEL BROADCAST
I wonder, when Bear Grylls (host of “Man vs. Wild”) gets home, does he eat Power Bars
at every meal? Maybe fast food. Grilled cheese sandwiches and tomato soup. Calorie-rich,
but not exotic ... at all. Or maybe he keeps vegan, as counterbalance to all the live
animals he eats on the job. Something to think about.
Click on the large image below to view “Man Crush.”
